‘Retail Management’ is one of the newest specializations of management study.
The retail sector is nowadays a booming industry in the country creating ample job opportunitiesfor those who have an avid interest in marketing- sales, business diversification, campaigning, advertising, market research and segmentation.With the rapid evolution of the retail industry comes the demand for retail courses that will train candidates to deal with techniques, processes andmethods that helps to derive greater sales and customer satisfaction.
Retail management course offered b y college/university aims to provide students with in-depth understanding of retail industry. Students are taught to identify problems, think creatively and come up with innovative methods to improve the retail process. Pursuing retail courses will enable candidates to work in a variety of retail settings likeShopping mall, supermarkets, retail outlets, supply chain firms, online outlets, logistic firms etc.
The college offers the following two ‘NSQF’ (National Skill QualificationFramework) compiled UGC approved 3-year regular degree programs under semestersystem for vocational studies as mentioned below
B. Voc. In retail management
To provide multiple entry and exit options as various levelsthrough program design in conformation to the skill eco system.
To create requisite job role specific skilled manpower forindustry at Various NSQF levels as per NOS’S (National Occupational Standards).
To empower the youth leads to employment and income generatingopportunities.
To provide judicious mix of skills relating to a profession andappropriate content of general education.
To provide flexibility to the students by means of predefinedentry and multiple exit levels.
To integrate skill based NSQF complaint vocational studies withthe undergraduate level of higher education in order to enhance employ abilityof the graduates and meet the industry requirements. Such graduates apart frommeeting the needs of local and national industry are also expected to becompetent to become part of the global workforce.
Retail Industry is one of the fastest growing & challengingindustries in the world & contributes the economic growth of the country.During the past few years in the retail sector, the demand for skilledprofessionals has increased. The retail management is the right career forthose having the interest in merchandise, market & marketing, sales,advertising, campaigning and market research.
The Job opportunities areavailable in this field such as departmental stores, advertising agencies,supply chains, supermarkets, etc. Retailing involves a direct communicationwith the customer & coordinating the business activities. Those are specialistsin retail management are known as Retail Managers.
Retail Managers are concerned with problem solving, analysingthe supply, monitoring retail orders, merchandising, human resources &stocks, etc. You can work in manufacturing companies as a retail manager tohelp the customers about the products. Retail Managers are also required byother companies such as Insurance, Banking, Education, Healthcare, etc.
In retail career you may get the job opportunities by the bigbazaar, supermarket and other related big retail industries. You may start yourcareer as a sales executive and gain the higher post as the mall manager orstore manager after getting the experience.
So many foreign retail industries are expanding in Indian marketand you may get the opportunity to work with them. You can start career inclient communication, sales, supervisory, merchandise shipment, management& administrative services.
Some of the job titles inthis field are:
· floor managers
· floor executives
· Visual merchandiser
· Fashion consultant
· lobby managers
· sales managers
· marketing managers
· Retail Manager
· Supply ChainDistributor
· Customer CareExecutives
· Marketing Executive
· Store Manager